Social Media Manager

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Job Detail
Industry
Aviation
Functional Area:
Media - Print & Electronic
Total Position:
1
Job Type:
Full Time/Permanent
Department:
Commercial
Job Location:
Jeddah, Saudi Arabia
Gender:
No Preference
Nationality:
Saudi
Degree Title:
• Bachelor’s degree or equivalent in a relevant field / Master’s degree preferred.
Career Level:
Experienced Professional
Education:
Bachelors
Required Experience:
4 Years - 8 Years
Work Permit:
Saudi Arabia
Apply By :
Sep 16, 2017
Posted On:
Aug 29, 2017
Job Description

· Takes ownership of the Social Media strategy and the KPIs

· Ensures buy-in and sign-off from the Head and CxOs

· Works across the organization to ensure alignment and delivery of overall KPIs

· Works with established industry partners (Google, FB, Twitter) and with the emerging partners (Snap, emerging experiential vendors, etc) to ensure the strategy stays relevant and continues to innovate

· Strives to establish flyadeal as a leading social community airline in the region

· Champions flyadeal language and tonality in SM and in the organization

· Owns community, campaign and competitive listening elements of Social Media, and SM Command Center when established

· Plans quarterly and manages day-to-day social media workflows, calendars and monitoring

· Develops social media campaigns and content, both company and user generated, aligning with overall company and departments objectives, ensuring great customer experience, acquisition, retention and advocacy

· Works on increasing conversion /ROI from social media activities

· Follows owned-earned-shared-paid media principles

· Champions on-brand language throughout the touchpoints

· Creates a powerful culture of customer focus through Social Media real time responsiveness and listening

· Ensures that social media objectives are assessed against business objectives and KPIs


Required Skills

• Expert user of social media monitoring and campaign management tools such as Sprinklr, Sprout, HootSuite, Lithium, Oracle suite, etc.
• Expert in Twitter, FB, Instagram, Youtube, Snapchat and innovative SM platforms use for marketing purposes
• Strong individual contributor but also able to perform as a functional team leader and hands on manager
• Good presentation skills and ability and confidence to present to senior management level
• In depth understanding of brand and marketing communications.
• Strong technology focus.